People have the habit to use the same door every time they enter and exit a building. When a certain entrance is widely preferred over the other, congestion can occur. This poster describes two experiments to persuade visitors to use another entrance by applying different persuasive techniques.
 
This paper describes a study that was presented on a poster (for  the Persuasive 2014 Conference, May 21-23, 2014 Padua, Italy) which explains the lay-out and results of two experiments to persuade people in using different en-trances.