With the rise of the number of electric vehicles, the installment of public charging infrastructure is becoming more prominent. In urban areas in which EV users rely on on-street parking facilities, the demand for public charging stations is high. Cities take on the role of implementing public charging infrastructure and are looking for efficient roll-out strategies. Municipalities generally reserve the parking spots next to charging stations to ensure their availability. Underutilization of these charging stations leads to increased parking pressure, especially during peak hours. The city of The Hague has therefore implemented daytime reservation of parking spots next to charging stations. These parking spots are exclusively available between 10:00 and 19:00 for electric vehicles and are accessible for other vehicles beyond these times. This paper uses a large dataset with information on nearly 40.000 charging sessions to analyze the implementation of the abovementioned scheme. An unique natural experiment was created in which charging stations within areas of similar parking pressure did or did not have this scheme implemented. Results show that implemented daytime charging 10-19 can restrict EV owners in using the charging station at times when they need it. An extension of daytime charging to 10:00-22:00 proves to reduce the hurdle for EV drivers as only 3% of charging sessions take place beyond this time. The policy still has the potential to relieve parking pressure. The paper contributes to the knowledge of innovative measures to stimulate the optimized rollout and usage of charging infrastructure.