The Netherlands is considered one of the frontrunners in the field of electric mobility, both in number of plug-in electric vehicles sold as in the number of publicly available charging stations. This chapter analyses the policy measures that led to the growth in the number of plug-in hybrid electric vehicles. It also provides room for a critique of the policies, with a special focus on the actual reduction of emissions. Consequently the number of public charging stations also rose. The chapter provides an analysis of how these charging stations are used and in which way this is related to sales policies. The chapter provides several lessons learned on how to shape policy to get a group of early adopters to drive electric.