How and where can Dutch design entrepreneurs find work in Germany? This was the question DutchDFA put to the research team at Inholland University of Applied Sciences in February 2010. But the researchers took a different angle, and generated unexpected data, revealing patterns, and valuable new insights into practicing design and architecture abroad.
The survey on ‘Doing Business in Germany’ (2010), conducted by the CBRD research project (Cross-Media, Brand, Reputation & Design Management), helped identify key principles for doing business internationally. As the study shows, self-analysis by the Dutch agency or individual designer is at least as important for a successful enterprise as finding the right opportunities on the German or any other international market. For the designer concerned, this requires insight into one’s own ambitions, motives, competencies, attitude and work style.
Merk- en designadvies ter ondersteuning van de vormgeving van zes protoypes van een biobased e-scooter. Op basis van vier afstudeerscripties is een advies uitgebracht. Een samenwerking van het lectoraat CBRD met Inholland Delft Composietenlab, NPSP, Qwic/Vaneko en Waarmakers.
