This article explores cooperation between a commercial supermarket chain and an environmental non-governmental organization linking it to consumer perception of the “The Super Animals” collectable cards promotion initiative. The case study focuses on one particular joint project involving Animal Cards that was initiated by the supermarket Albert Heijn and the World Wide Fund for Nature in The Netherlands. Based on this case, environmental non-governmental organizations’ strategic choices in the context of contesting discourses of sustainability and consumption, as well as implications for environmental education, are addressed. This article combines three strands of the literature – on sustainable consumption, on strategic cooperation between commercial companies and environmental non-governmental organizations and on environmental education. It is argued that the Animal Cards initiative presents an ambiguous case by both attempting to enhance environmental awareness and promoting consumption, opening up questions about the value of such cooperative ventures to the objectives of environmental education. It is concluded that cross-sector partnerships have the potential to lead to improvements in corporate social responsibility and environmental awareness among consumers but simultaneously pose the danger of undermining the critical stance toward consumption. https://doi.org/10.1177/1469540514556170 LinkedIn: https://www.linkedin.com/in/helenkopnina/
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This paper describes the development and results of the pedagogical photo-based method PhotoReflexivity. This method is designed to support reflexivity for students in design education, which guides them in better understanding and situating themselves in the outside world. To uncover the value of this method, mixed research methods including iterative prototypes were deployed in real-world learning scenarios with design students. Attitudes, behaviour, and reflexive conversations were analysed, from which design patterns and recommendations were derived. It is argued that PhotoReflexivity fills a gap in design education by aiming for extensive and transformational outcomes associated with reflexivity, which previous research has considered hard to achieve. It does so by providing pragmatic technologies and materials to support 1) sharing and collaboration, and 2) verbalising reflexive thoughts. By facilitating reflexivity, students might become more autonomous and responsible design professionals.
In this article we focus upon a division between generalized schools of philosophical and ethical thought about culture and conservation. There is an ongoing debate playing out over conservation between those who believe conservation threatens community livelihoods and traditional practices, and those who believe conservation is essential to protect nonhuman species from the impact of human development and population growth. We argue for reconciliation between these schools of thought and a cooperative push toward the cultivation of an environmentally-focused perspective that embraces not only social and economic justice but also concern for non-human species. Our goal is to underline the ethics and tangible benefits that may result from combining the cultural data and knowledge of the social sciences with understanding of environmental science and conservation. We highlight instances in which social scientists overlook their own anthropocentric bias in relationship to ecological justice, or justice for all species, in favor of exclusive social justice among people. We focus on the polemical stances of this debate in order to emphasize the importance of a middle road of cooperation that acknowledges the rights of human and nonhuman species, alike. In conclusion, we present an alternative set of ethics and research activities for social scientists concerned with conservation and offer ideas on how to reconcile the conflicting interests of people and the environment. https://doi.org/10.1016/j.biocon.2015.01.030 https://www.linkedin.com/in/helenkopnina/
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