The personality of visual elements: a framework for the development of visual identity based on brand personality dimensions.
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Online identity work dynamics of Instagram micro-influencers: an extreme case approach
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Exploring the effect of rebranding on stakeholders
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How credible is Vancouver’s new destination brand? An analysis of destination's brand promise and tourist brand's experience.
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Organizing local ‘green’ entrepreneurship
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Vluchten bij brand samenspel BHV en vluchtwegaanduiding
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De brand in Waalre: crisis- en business continuity management
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The five phases of SME brand-building
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The competitive identity of Brazil as a Dutch holiday destination
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