Branded Games as Ethics Carrier: Play, Context and Goodvertising in 'A Dog’s Story'
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The contribution of branded games for the LEGO ninjago brand narrative
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Re-organise: Game-Based Learning of Circular Business Model Innovation
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The contribution of branded games for the LEGO Ninjago brand narrative.
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Corporate growth game.
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The innovation game.
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In and out domains
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The Media Strategy Game : Fostering Discussion on Media Strategy
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Measuring the experience of branded food products
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Mathijs van der Kroft
Lecturer
The Network is the Message
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USER EXPERIENCES IN VIRTUAL WORLDS
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