Building customer loyalty with augmented reality: current and future trends.
Published at:
Investigating the emergence of customer orientation by analyzing a co-creation servitization project between a Dutch supplier and a German customer.
Published at:
Collaboration in the local DHC-chain: A bottom-up integrated framework fostering broad-based solutions
Published at:
The role of immersive technology in Customer Experience Management
Published at:
Business Customer eXperience Alignment Framework
Published at:
Mastering Meaningful Customer Connections
Published at:
Providing information and enabling transactions: which website function is more important for success?
Published at:
Service Integrated Relationships (SIR): a strategic process framework for managing the customer as a resource
Published at:
Customer relationship management and performance management: exploring an actionable link in hospitality
Published at: