About this publication: In their new work research collective Ippolita provides a critical investigation of the inner workings of Facebook as a model for all commercial social networks. Facebook is an extraordinary platform that can generate large profit from the daily activities of its users. Facebook may appear to be a form of free entertainment and self-promotion but in reality its users are working for the development of a new type of market where they trade relationships. As users of social media we have willingly submitted to a vast social, economic and cultural experiment.By critically examining the theories of Californian right-libertarians, Ippolita show the thread con- necting Facebook to the European Pirate Parties, WikiLeaks and beyond. An important task today is to reverse the logic of radical transparency and apply it to the technologies we use on a daily basis. The algorithms used for online advertising by the new masters of the digital world – Facebook, Apple, Google and Amazon – are the same as those used by despotic governments for personalized repression. Ippolita argues we should not give in to the logic of conspiracy or paranoia instead we must seek to develop new ways of autonomous living in our networked society.
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Increasingly, Instagram is discussed as a site for misinformation, inau-thentic activities, and polarization, particularly in recent studies aboutelections, the COVID-19 pandemic and vaccines. In this study, we havefound a different platform. By looking at the content that receives themost interactions over two time periods (in 2020) related to three U.S.presidential candidates and the issues of COVID-19, healthcare, 5G andgun control, we characterize Instagram as a site of earnest (as opposedto ambivalent) political campaigning and moral support, with a rela-tive absence of polarizing content (particularly from influencers) andlittle to no misinformation and artificial amplification practices. Mostimportantly, while misinformation and polarization might be spreadingon the platform, they do not receive much user interaction.
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The research examines junk news, followers of problematic sources as well as artificial amplification on Instagram during the 2019 Dutch provincial and European parliamentary elections. First, this study looks at the circulation of junk content in high-engagement political spaces on Instagram. Second, it takes up the question of the mainstreaming of Dutch junk news providers by looking at the intersection between the followers of Dutch political entities and those of junk news sources. Third, it looks at the presence of artificial engagement tactics (specifically fake followers) employed by Dutch political entities and news sources on Instagram. In all it was found that Dutch political Instagram is a relatively healthy space, but not for all issues or political entities.
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