Inte Gloerich and Gabriele Ferri investigate the impacts of Covid-related datafication on marginalized urban communities, emphasizing the importance of creativity and imagination in fostering resilience and agency in the face of ongoing and future crises.
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Data, the raw material from which information is derived, is stored, copied, moved and modified more easily than ever. This quantum leap reaches levels outside our imagination. Surrounded by sensors, recommendation systems, invisible algorithms, spreadsheets and blockchains, the ‘difference that makes a difference’ can no longer be identified. Big Data is a More Data ideology, driven by old school hypergrowth premisses. As Nathan Jurgenson once observed: “Big Data always stands in the shadow of the bigger data to come. The assumption is that there is more data today and there will necessarily be even more tomorrow, an expansion that will bring us ever closer to the inevitable pure ‘data totality.” (2) Nothing symbolizes the current hypergrowth obsession better than Big Data. Let’s investigate what happens when we apply degrowth to data and reserve datafication–as a decolonial project, a collective act of refusal, an ultimate sign of boredom. We’re done with you, data system, stand out of my light.
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Part 3 Programming and Activating Cyberparks deals with the variety of ways in which urban public spaces can be reinvigorated through the use of digital media technologies. As is outlined in the introduction to this volume, digital media technologies profoundly shape the use and perception of urban public spaces. Critical observers have noted that digital media may threaten the public nature of our cities and civic spaces. For instance, elsewhere we have described these threats in terms of three Cs: commercialisation, control, and capsularisation (de Lange and de Waal 2013). First, the combination of digital media technologies and consumer culture overlays everyday urban life with a market logic of pervasive customer tracing, quantification, and a vying for attention. Datafication and personalized recommendation services capitalise on our habitual everyday movements in the city, turning them into an ever-expanding string of (potential) customer ‘touchpoints’. This affects the spatial, social and cultural dimensions of almost every realm of urban life, from work to meeting to leisure to travel to home. Visible illustrations include the rapidly changing appearance of high streets in most cities, or the nature and quality of inner-city neighbourhoods coinciding with the popularity of platforms like Airbnb (for more on platforms, see van Dijck et al. 2018). As a result, our polyvocal and frictional public open spaces are being transformed into silent and seamless marketplaces, where public interactions are reduced to commercial transactions.
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The DALI project is carried out under the flag of Logistics Community Brabant. DALI is a testing ground aimed at lifting datafication in the logistics sector of the south of the Netherlands to a higher level, consequently future-proofing the sector.DALI focuses on developing knowledge-intensive logistics (smart logistics): devising, developing, demonstrating and applying new logistics working methods. The project’s aim is to create higher added value, increase the efficiency of goods flow handling, and maintain our international market position.Within DALI, 18 companies are carrying out cases in the area of datafication. The findings from the business cases are translated into generic applications for the logistics and supply chain sector and education. In addition, they are developing a community of data and logistics specialists.Partners:LCB, Gemeenten Breda en Tilburg, REWIN, Midpoint Brabant, Ministerie van Economische Zaken en Klimaat, Rijksoverheid, Provincie Noord-Brabant, Regio West-Brabant, Regio Hart van Brabant.In Dutch:Proeftuin van logistieke innovatie. DALI is een project waarin 18 bedrijven pilots uitvoeren om met datatoepassingen processen in de logistiek en supply chain te verslimmen. Vanuit deze pilots worden generieke toepassingen en tools op het gebied van data ontwikkeld voor MKB-bedrijven en het onderwijs.