World globalisation drives companies to undertake international expansion with the aim of retaining or growing their businesses. When companies globalize, managers encounter new challenges in making international marketing strategy (IMS) decisions, which are influenced by perceived cultural and business distance between their home- and foreign country. Telkom Indonesia International (Telin) was formed by Telkom Indonesia (i.e. the state-owned company in the telecommunication industry in Indonesia) to engage in international business within a global market. The central question in this study is to what extent do managers’ perceived cultural and business distance between home- and foreign country influence their IMS decisions? A mixed research strategy will be employed by applying qualitative and quantitative methods concurrently. The data collection will involve interviews with CEOs and managers, alongside a web survey to 55 managers of Telkom's. Results suggest important consequences for IMS decisions and emphasizes the need for dialogue on perceptions of cultural and business characteristics of countries.
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We focus in the current study on associations between personality, multicultural attitudes, and perceived ethnic outgroup distance in the Netherlands. Data were collected among four different ethnic groups (from low to high in terms of ethnic hierarchy): Turkish/Moroccan-Dutch, Antillean/Surinamese-Dutch, Mixed Western immigrants, and Dutch majority group members. We found support for a mediation model in which in all groups multicultural attitudes mediate the relation between personality traits, education level, and age as antecedents, and outgroup distance as outcome; age was the only antecedent that also had a direct effect on outcome. Education was positively related to multiculturalism in the groups high in the hierarchy and unrelated in the groups low in the hierarchy. The association between multicultural attitudes and outgroup distance was negative and stronger for the groups higher in the ethnic hierarchy; hierarchy was unrelated to outgroup distance. Groups higher in the hierarchy scored lower on multicultural attitudes. It was concluded that multicultural attitudes and outgroup distance are important for understanding intergroup dynamics in ethnically diverse societies.
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Currently, various higher education (HE) institutes develop flexible curricula for various reasons, including promoting accessibility of HE, the societal need for more self-regulated professionals who engage in life-long learning, and the desire to increase motivation of students. Increasing flexibility in curricula allows students to choose for example what they learn, when they learn, how they learn, where they learn, and/or with whom. However, HE institutes raise the question of what preferences and needs different stakeholders have with regard to flexibility, so that suitable choices can be made in the design of policies, curricula, and student support programs. In this workshop, we focus on student preferences and share recent insights from research on HE students' preferences regarding flexible education. Moreover, we use participants’ expertise to identify new (research) questions to further explore what students’ needs imply for several domains, namely curriculum-design, student support that is provided by educators/staff, policy, management, and the professional field. Firstly, a conceptual framework on flexible education and student’s preferences will be presented. Secondly, participants reflect in groups on student personas. Then, discussion groups have a Delphi-based discussion to collect new ideas for research. Finally, participants share the outcomes on a ‘willing wall’ and a ‘wailing wall’.
MULTIFILE
The past decades have shown an accelerated development of technology-enhanced or digital education. Although an important and recognized precondition for study success, still little attention has been paid to examining how an affective learning climate can be fostered in online training programs. Besides gaining insight into the dynamics of affective learning itself it is of vital importance to know what predicts trainees’ intention to transfer new knowledge and skills to other contexts. The present study investigated the influence of five affective learner characteristics from the transfer literature (learner readiness, motivation to learn, expected positive outcomes, expected negative outcomes, personal capacity) on trainees’ pre-training transfer intention. Participants were 366 adult students enrolled in an online course in information literacy in a distance learning environment. As information literacy is a generic competence, applicable in various contexts, we developed a novel multicontextual transfer perspective and investigated within one single study the influence of the abovementioned variables on pre-training transfer intention for both the students’ Study and Work contexts. The hypothesized model has been tested using structural equation modeling. The results showed that motivation to learn, expected positive personal outcomes, and learner readiness were the strongest predictors. Results also indicated the benefits of gaining pre-training insight into the specific characteristics of multiple transfer contexts, especially when education in generic competences is involved. Instructional designers might enhance study success by taking affective transfer elements and multicontextuality into account when designing digital education.
MULTIFILE
Ethnographic fieldwork is a balancing act between distancing and immersing. Fieldworkers need to come close to meaningfully grasp the sense-making efforts of the researched. In methodological textbooks on ethnography, immersion tends to be emphasized at the expense of its counterpart. In fact, ‘distancing’ is often ignored as a central tenet of good ethnographic conduct. In this article we redirect attention away from familiarization and towards ‘defamiliarization’ by suggesting six estrangement strategies (three theoretical and three methodological) that allow the researcher to develop a more detached viewpoint from which to interpret data. We demonstrate the workings of these strategies by giving illustrations from Machteld de Jong’s field- and text-work, conducted among Moroccan-Dutch students in an institution of higher vocational education.
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Society and (higher) education have changed rapidly in recent decades. For example, since knowledge has become more volatile, life-long learning has become increasingly important. Higher education itself has been subject of change in the last decade as well. Particularly in the wake of social-constructivist theories, many institutes have transformed their learning approach to a model in which students are involved in different activities at different moments. Thus, student populations are becoming more heterogeneous. For example, they have different tutoring needs. This leads to an increasing workload for teachers. At the same time, students have changed in their expectations. A young generation of students, who grew up with ICT embedded in their daily lives, have become used to the almost instant availability of knowledge and accessibility of people through the internet. The aim of this research paper is to propose a solution for the extensive and diverse tutoring needs that have arisen in these novel societal and educational settings. Peer tutoring is indicated to be a promising replacement for teacher guidance in certain contexts. An important problem in its implementation, however, is how peers should be matched and how the tutoring itself should be organised. Instant messaging is proposed as a possible vehicle for solving these problems. Our study focuses on developing a system for automated allocated peer tutoring through instant messaging. A first version of the system was made available to two groups of students, one in distance education, the other in regular education. A selection of students participated in interviews, providing data on the feasibility and acceptance of this implementation of allocated synchronous peer tutoring. The interview data indicate that students are positive towards system-allocated peer tutoring, but that the context in which it is implemented is crucial.
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Even though women participate actively in the agricultural sector, they are underrepresented in agricultural education and extension in Afghanistan. This is also seen at NAEC, where the number of female students remains very low and as a consequence limited female teachers are available for the AHS. This paper analyses the situation at NAEC and explores the alternatives that are currently deployed by NAEC to increase access to agricultural education for women and girls.
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Described are the results of an investigation in the appreciation of distance learning, limited to a case study with an online lab-experiment. Together with other educational institutes and companies Fontys University of Applied Sciences participated in a number of projects in which distance learning courses were developed. Some courses have been integrated in the regular curriculum. Our study was set up to get insight into the appreciation of students for this way of learning, especially concerning online lab-experiments. By using surveys and interviews after the students accomplished either a regular course or a distance learning course on the same object we tried to get a better understanding of how students used the course and appreciated it. Also we wanted to know whether an online lab-experiment is more or less effective than a regular one. Preliminary data analyses have shown that the appreciation of an online lab-experiment is dependent on a number of items, like the educational contents of the experiment itself, the way accompanying theory is presented, possibilities of doing the experiment in an alternative way, the organization around the experiment etc. It appears also that students give serious suggestions on developing other online lab-experiments.
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This study analyses the dilemmas and practical problems in implementing competence-based vocational education through 11 case studies. Schools seem to meet various fundamental issues, but it remains difficult in what way the acquisition and use of a way of knowing and thinking that is based on vocational theory can be stimulated. Reflection, authenticity and coaching seem to missing. In order to explain these results, the article also reflects on factors that account for the distance between promising concepts and actual teaching practice.
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Over the last two decades, institutions for higher education such as universities and colleges have rapidly expanded and as a result have experienced profound changes in processes of research and organization. However, the rapid expansion and change has fuelled concerns about issues such as educators' technology professional development. Despite the educational value of emerging technologies in schools, the introduction has not yet enjoyed much success. Effective use of information and communication technologies requires a substantial change in pedagogical practice. Traditional training and learning approaches cannot cope with the rising demand on educators to make use of innovative technologies in their teaching. As a result, educational institutions as well as the public are more and more aware of the need for adequate technology professional development. The focus of this paper is to look at action research as a qualitative research methodology for studying technology professional development in HE in order to improve teaching and learning with ICTs at the tertiary level. The data discussed in this paper have been drawn from a cross institutional setting at Fontys University of Applied Sciences, The Netherlands. The data were collected and analysed according to a qualitative approach.
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