The hotel management agreement is a common, but arguably at times misunderstood, hotel operating structure. This study has sought to explore how both owners and hotel management companies (“operators”) perceive aspects of ownership in managed hotels. In-depth interviews were held with both operator and owner executives and it was found that, even though interviewees appeared to be aware of the nature of the relationship established by a hotel management agreement, in practice operators in particular use a working definition of the model that is more akin to a lease. Misunderstandings of the hotel management agreement can cause confusion as to where risks and responsibilities lie. Based on these findings, we argue that ownership of the operating business, in addition to that of the hotel’s real estate, deserves to be more explicitly acknowledged and addressed.
DOCUMENT
Due to the increase in the number of elderly and people seeking medical care, the hotel market with a blend of care and leisure experiences is expected to grow in the future (Han, 2013; Karuppan & Karuppan, 2010; Laesser, 2011). The role of care hotels as an intersection between the care and the tourism sectors makes a vacation in a care hotel an interesting social practice to study. In this contribution a social practices approach (Spaargaren, 1997) is applied to investigate how demand and supply interact during a care hotel vacation. Semi-structured interviews are used to identify successful and less successful interactions or practices between senior guests and personnel in five Dutch care hotels. These interactions are related to materials (care and leisure facilities), competences (skills and empathy of the personnel) and meanings (motivations and aspirations of guests) in the care hotel practice (see Shove et al., 2012). The results show that a social practice approach combined with a qualitative research method may be more suited to analysing the complex encounters between guests and personnel during care hotel vacations than more traditional theories from service or experience quality studies. Simultaneously, this study makes clear that we need to develop alternative qualitative (and/or quantitative) research methods to study more privacy-related or intimate practices or rituals as in the case of care hotels.
LINK
Bachelor students of Hotel Management School Maastricht, part of Zuyd University of Applied Sciences in the Netherlands, start their educational program with a semester of orientation on Hotel Operations in theory and practice. The teaching staff was curious about students’ perception of what they learn during their duty in the Teaching Hotel Château Bethlehem. Students were interviewed about the learning environment, the coaching and their learning outcomes. The interview findings gave insight in different unexpected and subconscious learning outcomes together with the conditions under which they occur during practice-based learning. Findings were presented to the teaching staff during a work conference. The entire team emphasised the value of the research method for fine-tuning students’ learning outcomes.
DOCUMENT
![Students’ perception of what they learn in Teaching Hotel Château Bethlehem [EuroChrie Conference (Cooperative Education and Research for Hospitality & Tourism Educators), Freiburg (D) 16-19 October 2013]](https://publinova-harvester-content-prod.s3.amazonaws.com/thumbnails/files/previews/pdf/20250506145450628637.f2d9c2e4-9091-488e-b5a5-8c74be3083f1-thumbnail-400x300.png)
This article reports an experimental Delphi study of expert attitudes to management contracts in the Dutch hotel industry. The study was prompted by appreciation of the apparent trend towards the divesting of property by international hotel companies, which is also explored here. The purpose of the research reported was to ascertain expert views of the implications of such a trend for the Dutch hotel industry, which has a history of risk aversion and aversion to management contracts as a model for hotel operations. The Delphi approach allowed access to a variety of experts regarding different groups and stakeholder perceptions. The findings of the study, which is the first of its kind to address this question in the Dutch hotel industry context, suggest that there is an expectation of greater diversity in the financial arrangements for managing hotel operations, but no inclination to radically change the business practices that have hitherto characterised the Dutch hotel sector.
LINK
Bachelor-studenten van de Hotel Management School Maastricht beginnen hun opleiding Hoger Hotelonderwijs met een semester Hotel Orientation. De module Hotel Orientation was ten tijde van het onderzoek opgebouwd uit blokken van drie weken waarin studenten zich theoretisch oriënteren en gedurende steeds een week praktijkervaring opdoen in Teaching Hotel Château Bethlehem. Zodoende maken zij kennis met alle afdelingen van het Teaching Hotel: de keuken, het restaurant, housekeeping, services en de receptie. De opleiders zien dat de praktijkweken voor de studenten een rijke leerervaring opleveren en willen meer inzicht krijgen in de leeropbrengsten om deze te kunnen benutten in het curriculum van de module en van de opleiding. Aan het Lectoraat Professionalisering van het Onderwijs is gevraagd onderzoek te doen voor afstemming van het curriculum op de leerervaringen in het Teaching Hotel. Aan de hand van een vooronderzoek, samen met medewerkers en studenten van de Hotel Management School hebben de onderzoekers de onderzoeksvraag geformuleerd: Welke perceptie hebben studenten van wat ze leren in Teaching Hotel Chateau Bethlehem? Er is voor gekozen om studenten aan de hand van drie thema’s te interviewen: leeropbrengsten uit de leeromgeving, uit de begeleiding en persoonlijke leeropbrengsten. In totaal zijn 19 interviews met studenten gehouden waarbij de interviewdata uiteindelijk zijn ingedeeld in twaalf leeropbrengsten, zoals operationele vaardigheden, visie op de bedrijfscultuur, teamwerk, rol van de begeleiders, verantwoordelijkheid nemen, professioneel zelfvertrouwen, socialisatie en leermotivatie. Voor deze leeropbrengsten is op basis van de uitspraken van studenten een beschrijvende definitie geformuleerd. De onderzoekers hebben de beschrijvingen van de leeropbrengsten met een overzicht van de deelaspecten en enkele citaten van studenten gepresenteerd in een werkconferentie met medewerkers die in de opleiding verantwoordelijk zijn voor het curriculum: het management van het Teaching Hotel, de Werkgroep Praktijkleren, de Curriculum Commissie en de Directeur. De deelnemers aan de conferentie waren blij verrast door de hoeveelheid leeropbrengsten en de positieve waardering van studenten voor de praktijkweken in het Teaching Hotel. De aanwezigen in de werkconferentie stelden vast dat het onderzoek hun signalen bevestigt en helpt om deze collectief bespreekbaar te maken. Het onderzoek laat zien dat het Teaching Hotel een belangrijke bijdrage levert aan de opleiding van eerstejaars studenten. De onderzoeksbevindingen hebben ertoe geleid dat de Werkgroep Praktijkleren de opdracht heeft gekregen om voorstellen voor het beter benutten van de leeropbrengsten te ontwikkelen.
DOCUMENT
This article focuses on one of the hotel industry’s key challenges: sustainable development. By reviewing the current impact and characteristics of this industry, its high potential to contribute to this challenge is established. The key question addressed here – especially interesting from a futures perspective – is whether the hotel industry is prepared to fulfil that potential. Through a review of relevant literature and 12 in-depth interviews with hoteliers in leading positions in Dutch hotels, this article evaluates to what extent the hotel industry’s current business models and its managers’ willingness and capabilities are ‘future proof’ from a sustainable development perspective. It concludes that the hotel industry is not yet able to make an optimal contribution and needs assistance to do so in the future, especially with respect to addressing guests’ needs and wants and (subsequent) institutionalization of sustainability, but the potential is there and maybe even more so than before.
LINK
This dissertation increases our insight into the role of the service employee’s intercultural competences in the service to culturally diverse customers. Investigating the effect of the intercultural competences of service employees is of major importance because, as a consequence of globalization, the number of intercultural service encounters has increased dramatically and still does. The delivery of service to a culturally diverse customer-base requires a combination of knowledge, skills and attitude; the intercultural competences (also known as Global Mindset). In this study the hotel sector has been investigated specifically. The hotel sector is an important economic player that continues to grow inspite of economic downturn. The special characteristics of hotel services make the sector also very suitable for the research of face-to-face encounters in an international context. In this dissertation, a holistic approach has been chosen, meaning that in the four empirical studies not only the perspective of the manager, but also that of the employee and the customer was investigated. All three of the above-mentioned are actors in intercultural service according to the argumentation of the ‘service-profit chain’ (Heskett, Jones, et al., 1994). Together, the manager, employee and the customer form the so-called ‘service triangle’ (Bitner, 1990).
DOCUMENT
The hospitality industry contributes significantly to global climate change through its high resource consumption and emissions due to travel. As public pressure for hotels to develop sustainability initiatives to mitigate their footprint grows, a lack of understanding of green behavior and consumption of hotel guests hinders the adoption of effective programs. Most tourism research thus far has focused on the ecotourism segment, rather than the general population of travelers, and while research in consumer behavior shows that locus of control (LOC) and guilt can influence guests’ environmental behavior, those factors have not been tested with consideration of the subjective norm to measure their interaction and effect on recycling behavior. This study first examines the importance of internal and external LOC on factors for selecting hotel accommodation and the extent of agreement about hotel practices and, second, examines the differences in recycling behavior among guests with internal versus external LOC under levels of positive versus negative subjective norms and feelings of low versus high guilt.
MULTIFILE
The purpose of this study is to provide a better insight into the impact of rebranding on stakeholders; the case for this study is the rebranding of the Hotel Management School (HMS). This research has explored how the stakeholders have experienced rebranding and how the rebranding has affected the brand identity, image and loyalty. A qualitative research method was used and data was gathered conducting semi-structured, face-to-face interviews with the students, staff and industry partners. The data illustrates that due to effective internal communication the employees were not affected by the rebranding. Nevertheless, the brand identity, image and loyalty did not have the same effect on the students and industry partners. Thus, it is recommended that HMS pay more attention to improving the communication, rebuilding and expansion of the brand identity.
MULTIFILE
