Strategic orientations and digital marketing tactics in cross-border e-commerce: Comparing developed and emerging markets
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Brand Positioning
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Facebook Marketing Intelligence
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Real time is real money: the effectiveness of RTM as a strategy to increase the sharing of brand tweets
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The influence of perceived cultural and business distance on international marketing strategy decisions
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The inherent and handled risks in tourism marketing : The role of sustainability as a risk reduction strategy in the international travel
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International collaboration in engineering projects on product innovation.
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Value Based International Relationship Marketing
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Strategic Marketing as Solution for Growing Uncertainties among National Non-Profit Sports Federations in the Netherlands
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Dorothé Gerritsen
Lecturer
