Little consensus has emerged about how organizational performance should be defined and measured. Most studies have used traditional approaches to give their own perspective about organizational performance and effectiveness, but none have recently tried to encompass these different views into one unified model. In the present paper, Chelladurai's systems view of organizations is used to integrate the dimensions of organizational performance highlighted by previous studies on non-profit sport organizations. These organizational performance dimensions are highlighted and categorized into macro-dimensions (e.g., financial resources acquisition, size, internal atmosphere, organizational operating, financial independence, achieving elite sport success and mass sport participation). Relationships between these macro-dimensions are analyzed. A multidimensional framework is developed which gives an overview of which dimensions constitute organizational performance in non-profit sport organizations and of how to measure them. Further research directions and management implications are discussed.
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Little is known about innovation in the non-profit sport sector. The current research addresses this gap by questioning whether and to what extent sport federations innovate. It aims to identify types of innovation implemented by sport federations and their attitude and preferences towards innovation. An online questionnaire was administered to a sample of key representatives (i.e. Chair, Secretary General or Directors) of regional sport federations in Belgium (n = 101; 70% response rate). Directed content analysis of the service innovations described by respondents reveals ten different types of sport and non-sport service innovations. Results suggest that membership size and categories of sport influence preferences in knowledge creation/appropriation, and ultimately the type of innovation developed. This paper also suggests that sport federations are driven by demands by members in meeting their expectations of new services and are not risk averse. On average, the sport federations surveyed have a positive attitude towards newness that favours innovativeness. The current study would help researchers to advance further into the knowledge of service innovation in non-profit organisations. It should act as a foundation for research and practice on specific types of service innovation in sport. Managers should realise the importance of attitude for innovation and use the suggested typology to provide new services in different categories and meet members’ expectations.
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Today, Dutch National Non-profit Sports Organizations (NNSFs) experience financial pressures. Two indications for this are described in this paper i.e. increased competition in the sports sector and changes in subsidy division. Decreasing incomes from subsidies can be compensated with either increasing incomes from a commercial domain or increasing incomes from member contributions. This last solution has been the motive for the increasing interest in the use of marketing techniques as a solution for the growing uncertainties. Many NNSFs have participated in a special marketing program in order to enlarge their marketing awareness and create a marketing strategy. This paper deals with possible impediments resulting from the implementation of the marketing strategies. It is primarily based on a literature review, however, the first results from a qualitative research to the increasing use of marketing techniques among NNSFs provides insights in the experienced impediments of NNSFs .
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Van februari t/m juni 2021 hebben 12 HRM-afstudeerders bij acht verschillende organisaties (profit en non-profit) onderzoek gedaan naar de impact van het thuiswerken als gevolg van COVID-19 op de duurzame inzetbaarheid van werkend Nederland.
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Dutch National Sports Organizations (NSFs) is currently experiencing financial pressures. Two indications for this are described in this paper i.e. increased competition in the sports sector and changes in subsidy division. Decreasing incomes from subsidies can be compensated with either increasing incomes from a commercial domain or increasing incomes from member contributions. This latter solution is gaining interest as a solution for the uncertainties. Many NSFs have therefore participated in a special marketing program in order to enlarge their marketing awareness and create a marketing strategy, in order to (re)win market share on the sports participation market and gain a more stable financial situation. This paper introduces my research related to the introduction of marketing techniques within NSFs and the change-over to become market oriented. An overview of existing literature about creating marketing strategies, their implementation, and market orientation is given. This outline makes obvious that the existing literature is not sufficient for studying the implementation of marketing techniques and market orientation within NSFs. Therefore, it shows the scientific relevance of my research. The paper concludes with the chosen research methodology.
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Due to the increasing competition non-profit sport organizations face from other sport providers (both for-profit and non-profit), they are encouraged to better satisfy their members’ expectations. New initiativesor innovations may need to be adopted by these organizations to attract and retain members. Despite the importance of innovation in this increasing competitive context, no cross-sectional study has been achieved which would allow an understanding of internal stakeholders’ perception in innovative sport organizations. Although, attitude and perceptions towards newness and change might influence innovation adoption. This exploratory research analyzes the concept of innovation within sport federations. The activities and services implemented by these non-profit sport organizations and the perception of key internal stakeholders are investigated. Further, this research focuses on innovation champions in sport federations. The purpose of this paper is to identify the relationships between internal stakeholders’ attitude towards newness, their perceptions of innovation and change, the service innovations implemented by sport federations and potential innovation champion(s). An online survey was sent to the 144 sport federations recognized by the Flemish or French speaking Communities in Belgium in order to assess their attitude towards the development of new services, perception of change and of innovation. Moreover, the average number of innovations (sport and non-sport) was measured and the stakeholders who frequently support the implementation of new initiatives were profiled. In total, 101 sport federations participated to the survey (response rate : 70%). On average, sport federations in Belgium have an attitude favouring newness which supports the adoption of innovations. The majority of service innovations adopted by sport federations was not directly sport related. An explanation might be that they have greater freedom in the development of secondary services (i.e., not related to their core activities) which would provide added value to membership fee. Staff members of innovative sport federations perceive that their federation innovates and changes. This paper supports the idea that innovation leads to organizational change which is perceived by internal stakeholders. The sport or technical employees of sport federations are highlighted as they seem to favor innovation. These individuals might support an organizational climate favouring the development of new services and hence might be considered as innovation champions in sport federations. The results of this paper have managerial implications and suggest further research on the management of innovation in non-profit (sport) organizations.
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Blog in het kader van het onderzoeksproject ‘The Network is the Message‘ Met dit onderzoek willen Hogeschool Rotterdam en Hogeschool Utrecht een antwoord geven op de vraag: “Hoe kan de effectiviteit van communicatie in online sociale netwerken worden beoordeeld en verbeterd?” In deze blog: Zoals te verwachten voor een dergelijk controversieel en politiek onderwerp is er een duidelijk onderscheid te zien tussen profit en non profit instellingen: de eerste nemen geen stelling, de tweede wel. Inhakers zijn net gewone social media posts: ze zijn vooral bedoeld om de producten en standpunten van degene die ze maakt te promoten en dat is natuurlijk prima!
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The increasing commercialisation of the sports sector and changing consumer demands are some of the issues that create challenges for non-profit sports in contemporary society. It is important for managers and marketers of these organisations to innovate because innovation is a way to grow within a competitive environment and to meet customers' expectations. The present study aims to develop an explorative typology of sports federations based on their attitudes and perceptions of determinants of innovation and their innovation capacity. A cluster analysis suggested three clusters with different responses towards service innovation: traditional sports federations, financially secure sports federations and competitive sports federations. Sports federations perceiving competition in terms of financial and human resources, favouring change and paid staff involvement in decision-making processes, and with negative economic perceptions are significantly more innovative. These findings have implications for the management and marketing of non-profit sports organisations.
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According to the resource dependence theory, organisations draw upon interorganisational relationships to address the need for additional resources. The purpose of this study was to analyse whether sport clubs with serious resource problems regarding members, human resources (volunteers and coaches), infrastructure resources (sport facilities), or financial resources would be more likely to have a relationship with another non-profit sport club, a school, or a commercial sport provider. As previous research on interorganisational relationships has been mainly based on qualitative approaches, this study used quantitative data from sport club surveys in two Western European countries, Germany and Belgium (Flanders). The results of the correlation analyses showed that sport clubs in both countries experiencing serious problems regarding the availability of sport facilities were significantly more likely to have relationships with a school or a commercial sport provider. The study provided quantitative evidence that serious resource problems are correlated with interorganisational relationships.
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