This paper relies on knowledge gained from ITRACT (Improving Transport and Accessibility through new Communication Technologies), an Interreg IVB project in the North Sea Region. We will show how digital innovation to promote mobility and accessibility in rural areas is limited by poor data infrastructure and a lack of digital engagement. It is argued that these limitations perpetuate the remoteness of these areas.
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The objective of the ITRACT2 project is to create attractive transport options for regions with low population densities including rural areas. A basic assumption of the ITRACT project is that information and communication technology can be used to build IT services that allow for more adaptive transport services and that these adaptive transport services create a better match between supply (transport schedules) and demand (traveller needs) and therefore a more viable business case.
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Accessibility and connectivity are essential for livability and economic growth throughout the world. Improving the accessibility of physical transport is important for achieving the social and economic inclusion of rural areas. In reality, rural areas lag behind with respect to physical accessibility and connectivity. The ambition of the ITRACT project (Improving Transport and Accessibility through new Communication Technologies) was to use ICT to create smart mobility services to improve accessibility and connectivity in rural areas.
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De Hanzehogeschool Groningen heeft van 2013 t/m 2015 gewerkt aan het project ITRACT om de bereikbaarheid van dunbevolkte (krimp)gebieden in stand te houden en waar mogelijk te verbeteren in Noord-Nederland en andere rurale gebieden rondom de Noordzee. Binnen het ITRACT project zijn ca. 40 slimme vervoersdiensten bedacht en ontwikkeld o.b.v. input van bewoners, reizigers en vervoersprofessionals.De Hanzehogeschool Groningen heeft van 2013 t/m 2015 gewerkt aan het project ITRACT om de bereikbaarheid van dunbevolkte (krimp)gebieden in stand te houden en waar mogelijk te verbeteren in Noord-Nederland en andere rurale gebieden rondom de Noordzee. Binnen het ITRACT project zijn ca. 40 slimme vervoersdiensten bedacht en ontwikkeld o.b.v. input van bewoners, reizigers en vervoersprofessionals.
