This is a critique of how designers deal with contending histories and multiple presents in design to speculate about socio-technical futures. The paper unpacks how embedded definitions and assumptions of temporality in current design tools contribute to coloniality in designed futures. As design practice becomes implicated in how oppression extends from physical systems to global digital platforms, our critique rejects the notion that it is only AI that needs fixing and it dissects the Futures Cone used in speculative design to make these issues visible. As an alternative, we offer a hauntological vocabulary to aid designers in reorienting their speculative tools and accommodating pluriversality in anticipatory futures. To illustrate the benefits of the proposed metaphors, we highlight examples of coloniality in digital spaces and emphasize the failure of speculative design to decolonize future imaginaries. Using points of reference from hauntology, those that engage with uncertain states of lingering or spectrality, and notions of nostalgia, absence, and anticipation, this paper contributes to rethinking the role that design tools play in colonizing future imaginaries, especially those pertaining to potentially disruptive technologies.
The tourism industry tries to strategically manage a customer’s experience by carefully designing, staging and managing the customer journey, in order to create a memorable experience. But what if that memory already has its onset during the experience itself? In this article, we introduce the concept of ‘anticipatory nostalgia’ and define it as a moment immediately after a peak moment in the experience, which entails the creation of a mental image of a future moment in time that is accompanied by an emotional response. We present a theoretical model to explicate a process in which anticipatory nostalgia can enhance the meaningfulness and memorability of an experience. We reason that anticipatory nostalgia is characterized by a joyous feeling yet followed by the elicitation of sad emotions. This implies that the tourist already begins to miss aspects of the experience before it is over. This moment results in a reflection which might replace the joy-sadness connection with a joy-calmness connection. Thereby, placing more emphasis on the uniqueness of the total experience. Potential methods for research are discussed in detail and address the explorative content analysis of autobiographical narratives and photo-elicited interviews, complemented by the use of virtual reality vignettes while measuring several physiological signals.
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