We investigate entrepreneurial ecosystems that support circular start-ups and innovation. We argue that entrepreneurial ecosystems for circularity are constellations of existing entrepreneurial and innovation ecosystems that extend across geographies and sectors. Our research question centres on understanding ecosystem intermediation that facilitates the embedding of circular start-ups in different ecosystems and addresses a pertinent gap in the literature about ecosystem intermediation for circular transitions and circular start-ups Focusing on the emerging circular transition in the textiles and apparel industry, we gathered data from in-depth interviews, field observations, and archival documentation over a seven-year period. Our findings show that entrepreneurial ecosystems for circular start-ups are purposefully intermediated at a meta level, combining elements of extant ecosystems to focus on circularity. Drawing on these insights, we conceptualize ecosystem intermediation as connecting diverse ecosystems across geographic and sectoral boundaries. Our study contributes to the literatures on circular entrepreneurship, circular ecosystems, and ecologies of system intermediation as well as provides practical implications for practitioners and policy makers.
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In this paper, we conceptualize circular economy ecosystem emergence as the intersection of extant innovation, entrepreneurial, and industrial ecosystems. From our rich qualitative data in the circular textiles and apparel industry, we identify drivers behind emergence and uncover the pivotal role ecosystem orchestrators play in governing the interdependencies between actors and activities across the different intersecting ecosystems. From our findings, we theorize circular economy ecosystem emergence as a transitional phase or “real utopia” that, with purposeful orchestration, can potentially become a future desired state. In doing so, we make novel contributions to the literature on economic ecosystems, circular economy, and prospective theorizing, a nascent future-oriented perspective on theory building. Our research offers valuable insights for practitioners and policymakers aiming to accelerate circular economy transformation.
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We investigate circular entrepreneurial ecosystems that support circular startups and innovation. We argue that circular entrepreneurial ecosystems are constellations of existing entrepreneurial ecosystems that extend across geographies and sectors, requiring ecosystem intermediaries to bridge institutional environments and provide access to actors and resources. Focusing on the emerging circular transition in the textiles and apparel industry, we gathered data from in-depth interviews, field observations, and archival documentation over a seven--year period. Our findings show that circular entrepreneurial ecosystems are purposefully intermediated at a meta level, generating nested and distributed ecosystems. To elucidate circular ecosystem intermediation, we devised a model of system level 5 intermediation that extends the conceptualization of ecologies of system intermediation across geographic and sector boundaries. Our study contributes to the literatures on circular entrepreneurship, circular ecosystems, and ecosystem intermediation as well as provides practical implications for practitioners and policy makers.
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The textiles and apparel industry faces increasing regulatory pressure to reduce its negative environmental and social impact. A widely discussed strategy is to extend the active lifecycle of garments through durable, better quality clothing. Durability, however, is an ambiguous concept and a more complex understanding of durability is emerging that goes beyond material strength to notions of emotional, social and functional durability that live in consumers’ mindsets. Our understanding of durability and how it impacts product design, reuse, repair and recycling is limited and businesses find it difficult to incorporate durability into more sustainable and circular business models, particularly where there is also an element of degrowth or slow growth. Additionally, digital technologies, particularly for traceability and product information, are needed and require new organizational capabilities and change. Our project proposes to explore the concept of durability in the apparel and textiles industry, focusing on how various industry actors (e.g. fashion brands, designers, suppliers, consumers) define durability and how they incorporate it into commercially viable circular business models. Our proposal is timely in that local, national and EU research agendas are stimulating sustainable and circular transformation. Nationally, we address questions in the Nationale Wetenschaps Agenda (NWA-ORC), e.g. the call on the theme Ab-initio circular materials design that emphasizes an interdisciplinarity approach for circular redesign and includes aspects of socio-economic relevance, raw material innovations and digital tooling. On the EU level, policies, directives and regulations, so called New Industrial Strategies, are aimed at helping industry towards green and digital transformation. Our proposal is pertinent to the EU Strategy for Sustainable and Circular Textiles and the Transition Pathway for the Textiles Ecosystem. Calls in the near future offer opportunities for the consortium to access funding for continued research and industry collaboration.
