In this chapter, seven intercultural teaching experiences are contextualised by using the Hofstede (2011) model on cultural dimensions. The experiences are from Australia, China, France, Germany, Russia, India and Thailand. They are analysed using Hofstede’s four cultural dimensions of Power Distance, Individualism, Masculinity, and Uncertainty Avoidance. The results show that stereotypical behaviour in the teacher-student interaction is confirmed, but is also refuted in numerous instances and across the dimensions. The described cases also cover interactions between the guest lecturer and staff of the hosting universities in the seven countries. This anecdotal evidence shows more commonality with the Hofstede model than the teacher-student relationships do. Using Hofstede’s model to prepare for and carry out international guest lectures remains a useful tool. It is advised to keep an open mind and not take stereotypical behaviour for granted
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Integrating culture into the behavioural models of virtual characters requires knowledge from very different disciplines such as cross-cultural psychology and computer science. If culture-related behavioural differences are simulated with a virtual character system, users might not necessarily understand the intent of the designer. This is, in part, due to the influence of culture on not only users, but also designers. To gain a greater understanding of the instantiation of culture in the behaviour of virtual characters, and on this potential mismatch between designer and user, we have conducted two experiments. In these experiments, we tried to simulate one dimension of culture (Masculinity vs. Femininity) in the behaviour of virtual characters. We created four scenarios in the first experiment and six in the second. In each of these scenarios, the same two characters interact with each other. The verbal and non-verbal behaviour of these characters differs depending on their cultural scripts. In two user perception studies, we investigated how these differences are judged by human participants with different cultural backgrounds. Besides expected differences between participants from Masculine and Feminine countries, we found significant differences in perception between participants from Individualistic and Collectivistic countries. We also found that the user’s interpretation of the character’s motivation had a significant influence on the perception of the scenarios. Based on our findings, we give recommendations for researchers that aim to design culture-specific behaviours for virtual characters.
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Despite the notable strides that have been made in terms of participation in sport, women continue to be underrepresented in sport leadership roles such as coaching and officiating. The 2014 United Nations (UN) International Working Group on Women’s Sport (IWG) noted that: ‘Women are significantly under-represented in management, administration, coaching and officiating, particularly at the higher levels’ (IWG, 2014 p. 6). This statement, part of the Helsinki Declaration, was made in the context of how sport can support the UN Millennium Development Goals. Across today’s sporting landscape, women’s sport experiences typically occur in male-dominated contexts, which favour men and masculinity (Norman, 2016). Recent data indicates the men to women ratio in high-performance coaching over the last four consecutive Olympic cycles has been approximately 10:1. Among US high school sporting officials, only 11% are women, and even a greater disparity exists with officiating sports traditionally played by men (Nordstrom, Warner, & Barnes, 2016). This data highlights a systemic absence of women in coaching and officiating leadership roles across sport. In this chapter we will discuss the impact this has on developing sport for women and girls. Specifically, this chapter aims to: - Provide an understanding of the roles and responsibilities of coaches and officials in women and girls sport delivery. - Explore career development pathways for improving opportunities for women in coaching and officiating. - Present a critical reflection of the differences and similarities between athlete development and coach/official development (systems and structures) for women and girls. We begin by discussing the gendered nature of coaching before turning our attention to women’s experiences in sport officiating. We draw on relevant literature throughout the chapter and identify issues and opportunities for further research. We conclude by providing practical actions and recommendations to help facilitate coaching and officiating development for women and girls LinkedIn: https://www.linkedin.com/in/donna-de-haan/
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The purpose of the research we undertook for this Conference Paper was to investigate whether marketing campaigns for specific types of drinks could be directed towards age cohorts rather than towards intercultural differences between countries. We developed consumer profiles based on drinking motives and drinking behavior by age cohorts. We hypothesized that differences between countries in the youngest age groups are smaller than in the older age groups, where country specific tradition and culture still plays a more prominent role. We, therefore tested, from the data obtained by the COnsumer BEhaviouR Erasmus Network (COBEREN), the hypothesis that the extent to which the age specific profiles differ between countries increases with age. The results confirm our hypothesis that the extent to which drinking motives differ between countries increases with age. Our results suggest that marketing campaigns which are directed towards drinking motives, could best be tailored by age cohort, in particular when it concerns age group 18-37 and more particular for beer, spirits and especially premix drinks. Marketing campaigns for non-alcoholic beverages should be made specific for the British countries and the Western countries, but even more effectively be made specific for the age cohort 18-37.
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Inspired by the notion that online sources had declared Final Fantasy VII Remake as a celebration of queerness, this study analyzes the ways in which the game has been adjusted. After an exploration of the concepts of queergaming and queer representation, the promotion of homophobia and heteronormativity that was abundant in the original FFVII is discussed. An in-depth description of main character Cloud Strife is provided in which his androgynous masculinity is viewed from the perspective of specific Japanese aesthetic traits. By focusing on two scenes that have their roots in the 1997 original - and were rewritten for the remake - the representation of (non-)heteronormative identities, desires, and practices is analyzed. It is concluded that although the term ‘queer celebration’ may be exaggerated, by drastically removing FFVII’s efforts to degenerate any form of homoeroticism, at least the most prominent of disadvantageous social dimensions in the game have been considered.
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Abstract Business Process Management (BPM) is an important discipline for organizations to manage their business processes. Research shows that higher BPM-maturity leads to better process performance. However, contextual factors such as culture seem to influence this relationship. The purpose of this paper is to investigate the role of national culture on the relationship between BPM-maturity and process performance. A multiple linear regression analysis is performed based on data from six different countries within Europe. Although the results show a significant relationship between BPM-maturity and process performance, no significant moderation effect of national culture has been found. The cultural dimension long term orientation shows a weak negative correlation with both BPM-maturity and process performance. Through a post-hoc moderation analysis on each dimension of BPM-maturity, we further find that long term orientation negatively moderates the relationship between process improvement and process performance. Three other moderation effects are also discovered. The results of this study contribute to insights into the role of culture in the field of BPM.
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Affective teacher–child relationships have frequently been investigated in school settings, but less attention has been devoted to these relationships in after-school care. This study explored caregiver- (N = 90) and child-informed reports (N = 90) of the affective caregiver–child relationship (N = 180 dyads) in Dutch after-school care, exploring gender differences at caregiver and child level and the relationship with a gender match between children and caregivers. The caregivers and children reported relatively high levels of closeness and relatively low level of conflict and dependency/autonomy support, irrespective of gender. Multilevel regression analyses revealed that a gender match between child and caregiver was associated with teacher-reported closeness: levels were highest in female-girl dyads and lowest in male-boy dyads. Further, boys indicated the highest levels of autonomy in male-boy dyads, whereas girls indicated the lowest levels in female-girl dyads. Masculinity of staff was associated with more child-reported autonomy support, whereas femininity predicted caregiver-reported closeness in the relationship.
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