Large cities in the West respond to an ever-increasing shortage of affordable housing by accelerating the process of urban densification. Amsterdam, for instance, aims to increase its housing stock by 10 percent in the next 15 years as its population is expected to grow by 20 percent. As in other cities, it seems inevitable that high-rise buildings with higher skyscrapers than in the past will be built within the existing urban fabric. Such large-scale (re)development projects shape the conditions for inhabitants’ eye-level experiences, perception of place and overall well-being. The new hybrid field of neuroarchitecture offers promising eye-tracking technology and theories for measuring inhabitants’ visual experiences of the city and rethinking the effectiveness of applied design principles across the globe. In this paper, the ‘classic’ design solutions for creating streetscapes on a human scale in densified areas have been assessed by eye-tracking 31 participants in a laboratory setting, all of whom viewed photographs of 15 existing streetscapes in high-rise environments. The study drew on theories from the field of neuroarchitecture and used input from a panel of (landscape) architects and urban designers to design the research and analyze the eye-tracked patterns. The results indicate that the classic design principles (horizontal–vertical rhythms and variety; active ground floor; tactile materials) play a significant role in people’s appreciation of the streetscape and that their attention is unconsciously captured by the presence of these principles. The absence of the design principles seems to result in a scattered ‘searching’ eye movement pattern. This also suggests that a coherent design of streetscapes in high-rise environments may contribute to a human scale at eye-level.
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Urban renewal and urban area development projects are by nature highly complex processes involving a multiplicity of professionals, stakeholders, and conflicting interests. Adding to this complexity are the formulated ambitions and societal challenges projects have to answer to. One of these ambitions emphasizes a more inclusive planning process, involving the inhabitants in all stages of the planning process. In terms of design, another challenge is to create environments on a human scale while building in high density such as with tall residential buildings. The metropolitan area of Amsterdam intends to have 100,000 new dwellings by 2025. Most of these dwellings have to be added within the existing urban fabric, planned on obsolete inner-city brownfield locations, at the waterfront, nearby highways whereas others are going to be built in deprived neighborhoods. The deprived neighborhoods are mainly located in the postwar areas of Amsterdam, on its northern, western, and south-eastern sides. The deprived neighborhood called the Bijlmermeer located on the south-eastern side of the city, for instance was the first high-rise development project in the Netherlands. It was designed as a single project with identical high-rise buildings in a hexagonal grid surrounded with large green spaces.These deprived, modernistic neighborhoods lack the classic housing block structures with a clear articulation of buildings and street spaces. They appear to be responsible for an ‘inhuman’ scale and demonstrate the lasting impact critical design flaws can have on the daily lives of inhabitants. Hence, the question is how to develop liveable environments where people feel fully supported by building architecture and streetscape configuration. To prevent new urban area developments that will again fail to incorporate human scale, scientific methods and user input are needed to inform the practice of planning and design, and their applied design solutions. Building on two research projects (one on participatory planning and the other on neuroarchitecture research), we explore how the newly emerging field of neuroarchitecture - and the eye-tracker in particular, might enhance urban area developments on a human scale.
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