What would Dutch society lose if the Tourism and Recreation sector does not survive and what is needed to preserve its societal value and, preferably even, enhance this value? In this report a combination of methods is used to answer the research question: a literature study, case studies, and a survey among entrepreneurs. A substantial number of scientific articles, advisory reports and conference contributions were analysed in various contexts and for different forms of T&R. In the literature study societal contributions were brought together in a structured manner. The cases reflect the breadth of the sector and serve as good examples of how the sector achieves its societal value, but they also illustrate the challenges. The survey produced several insights. Respondents were asked, for instance, to indicate for each societal value whether they saw a positive, negative or no contribution of the sector. By means of a points system a top 25 was composed and put into a table., this table was used to structure the findings from the study.
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Designers are increasingly collaborating with various stakeholders to address complex societal challenges. These challenges often require a codesign approach, where differ-ent actors with diverse perspectives and experiences unite to explore innovative ave-nues for change. Such collaboration requires empathy between the actors to under-stand each other’s perspective better in their interactions. This paper aims to assist so-cial designers in orchestrating such empathic codesign processes by introducing an Em-pathic Journey framework. This conceptual and practical framework is based on em-pathic design theory and three design cases which used Virtual Reality for perspective exchange between actors. The framework addresses the importance of integrating an emotional spark through immersion and the necessity of embedding immersive experiences in a larger journey.
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In a rapidly evolving world, the need for innovative approaches to societal challenges is more critical than ever. As partners of the Network Applied Design Research (NADR), we believe that applied design research can be a promising approach for addressing complex issues in many domains, such as health-care, digital media, and urban sustainability. But what makes applied design research such a power-ful force for societal change? And how can designers move beyond mere problem-solving to create lasting impact? To discuss this, NADR applies an annual knowledge cycle where researchers submit contributions that are mutually reflected upon. The contributions you can read in these preceedings are the result of such a knowledge-sharing process. The twenty-one contributions are divided into four themes, each addressing a different dimension of the issue at hand. Contributions in part 1 – Connecting System Levels - emphasise the relationship between small-scale interventions and large-scale change. Contributions in part 2 - Theory of Change - examine how change processes actually take place. Contributions in part 3 - Balancing Different Worldviews - address the unique perspective that each stakeholder involved contributes. And contributions in part 4 - Beyond Solutionism - discuss whether it is at all possible to develop ready-made ‘solutions’ to the complex challenges we are facing.
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Design, Design Thinking, and Co-design have gained global recognition as powerful approaches for innovation and transformation. These methodologies foster stakeholder engagement, empathy, and collective sense-making, and are increasingly applied to tackle complex societal and institutional challenges. However, despite their collaborative potential, many initiatives encounter resistance, participation fatigue, or only result in superficial change. A key reason lies in the overlooked undercurrent—the hidden systemic dynamics that shape transitions. This one-year exploratory research project, initiated by the Expertise Network Systemic Co-design (ESC), aims to make systemic work accessible to creative professionals and companies working in social and transition design. It focuses on the development of a Toolkit for Systemic Work, enabling professionals to recognize underlying patterns, power structures, and behavioral dynamics that can block or accelerate innovation. The research builds on the shared learning agenda of the ESC network, which brings together universities of applied sciences, design practitioners, and organizations such as the Design Thinkers Group, Mindpact, and Vonken van Vernieuwing. By integrating systemic insights—drawing from fields like systemic therapy, constellation work, and behavioral sciences—into co-design practices, the project strengthens the capacity to not only design solutions but also navigate the forces that shape sustainable change. The central research question is: How can we make systemic work accessible to creative professionals, to support its application in social and transition design? Through the development and testing of practical tools and methods, this project bridges the gap between academic insights and the concrete needs of practitioners. It contributes to the professionalization of design for social innovation by embedding systemic awareness and collective learning into design processes, offering a foundation for deeper impact in societal transitions.
"Regenerative Renaissance" (RR) embarks on an innovative journey to reshape the Fashion and Textile Industry's (FTI) societal and environmental influence. This project, led by University of Groningen (UG) in partnership with fashion designer Joline Jolink (JJ) and local farm Boerderij Gagel: Lente Land (LL) aims to transform Joline’s business into a leading regenerative small-medium enterprise (SME), establishing new norms for social and net positive circularity in the Dutch FTI. It probes how the FTI can progress from sustainability (net zero) to regeneration (net positive), focusing on fostering a symbiotic bond between fashion/textile production and land regeneration, connecting textiles and people with the land. This vision transcends traditional sustainability, seeking to actively enhance environmental restoration, biodiversity and creating multiple values. It entails a transformation of the fashion business model (BM), embedding regenerative practices into all aspects of running a fashion business and strengthening the ties between humans and nature. RR strives to reduce the fashion industry's environmental impact while enriching ecosystems and communities. The project involves collaborating with local communities and stakeholders to co-create initiatives like community farming, educational workshops, creating alternative products and a clothing line that reflects regeneration principles in its making and storytelling. The ultimate goal is to develop a replicable regenerative BM for the FTI, redefining the interaction between fashion, society, and the environment, and prompting a balanced shift towards a sustainable, ecologically harmonious future.
