Business performance and purchase intentions in cross-border e-commerce
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What drives consumers to use local online retail platforms?
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In-store interactive advertising screens
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How location-based messages influence customers’ store visit attitudes
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Persuasive location-based messaging to increase store visits: An exploratory study of fashion shoppers
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Co-creation and co-design in pop-up stores
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How location-based message characteristics lead to message value and store visit attitudes: An empirical study
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Persuasive location-based messaging to attract consumers to a physical store: a construal level theory approach
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Fashionable Interventions: The Pop-up Store as Differential Space
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USER EXPERIENCES IN VIRTUAL WORLDS
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