In the past two years [2010-2012] we have done research on the visitor experience of music festivals. We conducted several surveys asking festival visitors for demographic variables, taste in music, their motivation for visiting festivals, mentalities and the evaluation of the festival. We also asked for the use of social media before, after and during the festival. Results show that visitors using social media have a significantly different festival experience from users that do not use social media before, during or after the festival. Results on difference in festival satisfaction are mixed.
As the economy becomes more globalized, a growing number of events are exerting an influence on activity and innovation globally in different fields. Therefore, we argue that "eventful cities" can act as important catalysts for eventfulness in other places as well. This article analyzes the case of the Sónar electronic music festival, an event that originated in Barcelona, Spain, but which now runs different editions in many cities worldwide. This empirical study of the innovation capacity of a cultural event examines how a locally based music festival has transformed itself by using the global "space of flows" to influence the local "space of places." The Sónar Festival has turned itself into a relational hub in a global cultural network, using stylistic innovations to link geographically dispersed nodes in order to create new products, open up new markets, and strengthen its own position as a global source of eventfulness.
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Economische impact World Rowing Championships 2014 Van 24 tot 31 augustus 2014 vond op de Bosbaan in Amsterdam de World Rowing Championships (WRC) plaats. Met het oog op de verdere ontwikkeling van het evenement wil de World Rowing Federation (FISA inzicht krijgen in de economische impact van dit evenement. Zij heeft de Hogeschool van Amsterdam in samenwerking met Hogeschool Inholland en Sport2B gevraagd hier onderzoek naar te doen. Daarnaast heeft de FISA enkele aanvullende vragen geformuleerd over de tevredenheid van bezoekers en vrijwilligers. Bezoekers Het bezoekersaantal wordt geschat op 40.000, waarvan 30.000 unieke bezoekers. Buitenlandse bezoekers besteedden gemiddeld 77 euro per dag, Nederlandse bezoekers 27 euro en Amsterdamse bezoekers 20 euro. De bezoekers waren goed voor 28.500 overnachtingen in de dagen rondom het evenement. De totale bestedingsimpuls gerealiseerd door bezoekers bedroeg 3,1 miljoen. Deelnemers In totaal namen 1.800 atleten en begeleiders deel aan het evenement. Conservatief geschat gaven de deelnemers gemiddeld 25 euro per dag uit. De totale additionele uitgaven van atleten en begeleiders komen daarmee op 534.000 euro. In totaal waren de atleten goed voor 19.500 overnachtingen. De totale uitgaven voor de accommodatie komen daarmee op meer dan 2 miljoen euro. Zes nationale teams hebben als voorbereiding op WRC in juni deelgenomen aan de International Rowing Regatta Amsterdam (IRRA), dit genereerde een lokale economische impact van 149.000 euro. De totale bestedingsimpuls gerealiseerd door deelnemers bedroeg 2,7 miljoen euro. Organisatie en media Het saldo van in- en uitgaande geldstromen veroorzaakt door de organisatie en de media bedroeg 0,8 miljoen euro. De totale directe en indirecte economische impact: 9,2 miljoen euro.
National forestry Commission (SBB) and National Park De Biesbosch. Subcontractor through NRITNational parks with large flows of visitors have to manage these flows carefully. Methods of data collection and analysis can be of help to support decision making. The case of the Biesbosch National Park is used to find innovative ways to figure flows of yachts, being the most important component of water traffic, and to create a model that allows the estimation of changes in yachting patterns resulting from policy measures. Recent policies oriented at building additional waterways, nature development areas and recreational concentrations in the park to manage the demands of recreation and nature conservation offer a good opportunity to apply this model. With a geographical information system (GIS), data obtained from aerial photographs and satellite images can be analyzed. The method of space syntax is used to determine and visualize characteristics of the network of leisure routes in the park and to evaluate impacts resulting from expected changes in the network that accompany the restructuring of waterways.
Historical sites, specifically former military fortifications, are often repurposed for tourism and recreation. While some of over 100 Dutch forts are recognized as UNESCO World Heritage sites, a substantial number are currently underdeveloped, putting their heritage value and biodiversity at risk. This demands action, as forts are well-positioned to relieve overtourism in other locations, responding to the Netherlands Board of Tourism and Convention's call to spread visitors to lesser-known areas. Furthermore, developing lesser-known fort sites could provide tourism and recreation opportunities near populated areas, thus contributing to the well-being not only of visitors but also the environment. Development initiatives depend on a transition from isolation to cooperation across sites. However, for cooperation to be effective, enterprises and agencies managing these forts still lack data regarding visitor expectations and experiences. We will employ a multidisciplinary approach to capturing visitor demographics, motivations, and experiences, through conducting quantitative questionnaires, lab-driven physiological experience measurement, and location tracking. This proposal builds on the previous project, “Experiencing Nature”, funded by Centre of Expertise in Leisure, Tourism, and Hospitality, which utilized Breda Experience Lab technologies to explore visitor experiences at Fort de Roovere. In sum, the purpose of the present project is to measure and analyze visitor demographics, motivations, and experiences at less-developed forts, and to develop a toolkit to inspire, support, and monitor development of these forts for heritage preservation, visitor experience, and biodiversity. The project will be conducted in collaboration with Flemish partners, thereby forming the consortium comprised of the Alliantie ZuiderWaterlinie (NL), Regionale Landschappen (VL), and Agentschap Natuur en Bos (VL), with support from municipalities in both countries. The project will promote regional synergies and facilitate long-lasting cross-border collaboration, especially toward coming Interreg EU proposals, whilst informing the design of interregional marketing campaigns and supporting planning for visitor flows and biodiversity conservation efforts. Collaborative partnersNHL Stenden, Alliantie Zuidwaterlinie, RLRL, Agentschap Natuur en Bos.
Nature areas in North-West Europe (NWE) face an increasing number of visitors (intensified by COVID-19) resulting in an increased pressure on nature, negative environmental impacts, higher management costs, and nuisance for local residents and visitors. The high share of car use exaggerates these impacts, including peak pressures. Furthermore, the almost exclusive access by car excludes disadvantaged people, specifically those without access to a car. At the same time, the urbanised character of NWE, its dense public transport network, well-developed tourism & recreation sector, and presence of shared mobility providers offers ample opportunities for more sustainable tourism. Thus, MONA will stimulate sustainable tourism in and around nature areas in NWE which benefits nature, the environment, visitors, and the local economy. MONA will do so by encouraging a modal shift through facilitating sustainable transport modes, providing inclusive routing to and within nature areas, and nudging visitors and stakeholders towards more sustainable behaviour. These are the key solutions to manage visitor flows, reduce negative impacts, and stimulate inclusive access. 8 nature areas and 3 knowledge & dissemination partners work together to:> Assess the impact of visitors & mobility on nature areas and develop strategies to reduce this impact>Jointly pilot solutions on the modal shift, routing and nudging > Provide capacity building for stakeholders across NWENature areas, destination marketing organisations, tourism & mobility service providers, local and regional authorities and (potential) visitors of nature areas all benefit from the strategies and solutions for, and revenues of, sustainable tourism. MONA develops and promotes a mindset around sustainable tourism which is balanced, inclusive, and socially and environmentally sustainable. This is made possible by the projects’ multidisciplinary approach, for which the transnational partnership and expertise is essential.
