The idea of events being opposed to everyday life is widely reflected in events literature. Events are generally characterized as being ‘out of the ordinary’. This paper explores the creation and performance of the extraordinary, as well as the spills over of the extraordinary into everyday life. Using ethnographic methods, such as participant observation and interviews, the social practices of the fantasy event ‘Elfia’ were studied. The results show how the participants, both in everyday life and during the event, actively create and maintain the extraordinary via meanings, materials and competences. But instead of being completely out of the ordinary, the event provides a temporary re-arrangement of status and social order. This paper challenges the dominant narrative about events as extraordinary spaces of freedom and escapism. Instead, the extraordinary turns out to be interwoven with everyday life.
Events play an increasingly big role in our society. Whereas events were mainly considered entertainment in the past, the social function of events is becoming more and more apparent, in particular, in the field of social bonding and in creating a feeling of solidarity.During an event, visitors identify with a theme or topic, and interact with each other about it. Thanks to social media, they can continue these interactions online, which leads to a hybrid network of individuals sharing the same interests. Eventually, this may lead to forming new communities, who communicate with each other both online and offline. However, it is not clear yet how exactly these new communities are being created.This PhD research studies the online and offline interaction rituals of various events and online communities. Through interviews and participating observations at events such as Redhead Days and the Elfia fantasy event, processes are mapped out that result in forming communities at and around events.Partner: Tilburg University
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