This paper theorizes the spiritual processes of community entrepreneuring as navigating tensions that arise when community-based enterprises (CBEs) emerge within communities and generate socio-economic inequality. Grounded on an ethnographic study of a dairy CBE in rural Malawi, findings reveal that intra-community tensions revolve around the occurrence of ‘bad events’ – mysterious tragedies that, among their multiple meanings, are also framed as witchcraft. Community members prepare for, frame, cope and build collective sustenance from ‘bad events’ by intertwining witchcraft and mundane socio-material practices. Together, these practices reflect the mystery and the ambiguity that surround ‘bad events’ and prevent intra-community tensions from overtly erupting. Through witchcraft, intra-community tensions are channelled, amplified and tamed cyclically as this process first destabilizes community social order and then restabilizes it after partial compensation for socio-economic inequality. Generalizing beyond witchcraft, this spiritual view of community entrepreneuring enriches our understanding of entrepreneuring – meant as organization-creation process in an already organized world – in the context of communities. Furthermore, it sheds light on the dynamics of socio-economic inequality surrounding CBEs, and on how spirituality helps community members to cope with inequality and its effects.
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According to the essayist and memoirist Rebecca Solnit, to be lost is 'to be fully present, and to be fully present is to be capable of being in uncertainty and mystery.' Solnit considers being lost 'a psychic state achievable through geography'. The flip-side is that geography can also prevent one from getting lost. It is easier to find one's way in the grid-like cities of the new world than in the swerving cobblestone streets of the old. A similar evolution of efficiency is happening on the web. The new world, in this analogy, is Web 2.0, and its shape is neither grid- nor weblike. Increasingly, it's a point of convergence.
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Bijdrage aan de Spui25-bijeenkomst De roman en het geschreven woord in tijden van technologisering, ter gelegenheid van de verschijning van Maxim Februari’s laatste boek De onbetrouwbare verteller. (Meer van dit in mijn nieuwe boek Frictie: Ethiek in tijden van dataïsme, dat in mei 2020 verschijnt bij De Bezige Bij.)--Talk held at the Spui25 event The Novel and the Written Word in Technological Times, celebrating the publication of Maxim Februari’s latest book De onbetrouwbare verteller (The Unreliable Narrator). More on this topic in my upcoming book on Friction: Ethics in Times of Dataism (in Dutch), May 2020, De Bezige Bij.
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