Het liber amicorum voor James Stappers, grondlegger van de universitaire studie Communicatiewetenschap in Nederland, heeft als belangrijke peiler: openbare communicatie. In dit perspectief bekijken Van Ruler en Zweekhorst wat public relations is.
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The vast literature on accountability in the public sector (usually called ‘public accountability’originating from political science and public administration tends to emphasize the positive dimension of holding authorities to account. As formulated by one prominent scholar in the field, ‘[a]ccountability has become an icon for good governance’: it is perceived as ‘a Good Thing, and, so it seems, we can’t have enough of it’ (Bovens, 2005: 182, 183). Accountability has, thus, become one of the central values of democratic rule – varying on a well-known American slogan one could phrase this as ‘no public responsi bility without accountability’.
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The essence of a democratic process is the guarantee that citizens have free and easy access to public information. How can that be made possible and how can people learn to use that information critically? In earlier papers (Boef, et.al. 2008 and 2009), we discussed the relationship between public library, press and the free access to relevant information. In this paper, we concentrate on the role of journalistic media in making public information accessible for the citizen. Our starting point is the fact that the citizen, in shaping her or his position in relation to political and other societal issues needs fewer opinions of others, but more reliable information; verified and certified by professionals. That way, the citizen will become enabled to create and to ground his or her opinion. Based on that solid foundation, opinions and comments of others can be appreciated and rated. Finally, we will discuss the ongoing process of the disappearing of independent media and the negative effect on the democratic process, and hence the need for a new generation of Internet savvy civil journalists.
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Within the framework of the “Greening Games” project, we will develop, test and distribute flagship didactic materials addressing the interdisciplinary nature of green digital gaming. These will be tested in selected higher education programs and finally shared as open access content for the broader academic and teaching community. It is our core strategic responsibility to educate students about the relations between digital games and environment. We believe that the more aware students of today will become greener game designers, programmers, and academic leaders of tomorrow. At the centre of our partnership’s didactic philosophy are human responsibility, ethical game design and sustainable gaming culture. Societal IssueVideo games serve as technological marvels and cultural reflections. McKenzie Wark suggests they are integral to a shared culture, fostering critical thinking. Games act as arenas for cultural values and environmental awareness. Climate-aware video games, often referred to as 'green games' or 'eco-games,' raise ecological consciousness and reconnect players with nature. For example, Riders Republic, which replicates real-world terrain using satellite imagery, inspires eco-awareness. However, the environmental footprint of video games, reliant on digital electronics and resource-intensive consoles, poses challenges. Developers, manufacturers, and gaming giants must address these impacts. Benjamin Abraham emphasizes sustainable game development as a holistic solution beyond incorporating green content.Benefit to societyBy developing teaching materials on green gaming for higher education, we create the following impact. We will…- increase the awareness of this subject among Bachelor’s and Master’s students.- enhance students’ knowledge of green gaming and their ability to integrate existing solutions into their game projects.- stimulate more research interest among research staff as well as students.- facilitate the uptake of pedagogical resources on green gaming by lecturers and professors.- create a European research community around the topic.- raise the visibility of green game studies among the game industry and wider public.
Last year, in the aftermath of the pandemic, Effenaar invited sixteen musicians to explore the hybrid world during the first edition of Hybrid Music Vibes - made possible by Innovation Lab (an arrangement of Creative Industries Fund NL and ClickNL) and Stichting Cultuur Eindhoven. In this first edition, talent from the region could learn about the use of new technologies, experiment with various techniques, and the artists were also given the opportunity to realize their own concept. With the aim of providing the artist with new possibilities for expression, and thus the creation of a new relationship with the public, and thus possible revenue models. The program consists of four meetings, each of which starts with a knowledge session followed by a workshop. In the knowledge session, leading speakers (including Raynor de Groot and Tim van der Zalm) will inform the participating artists about the opportunities offered by the use of new technologies, for example in relation to 'fan engagement'. In the workshop, the artists are then challenged to apply this in their own work, working towards a concept. After the program has ended, the artists will pitch this concept and a number of artists will be selected together with the program partners and the public to realize their concept.Societal issueMusic inclusion. Help the music industry and beginning artists to make use of new immersive media technologies to create new music experiences and reach new audiences. To not be left out and only the big companies have the knowledge and means to use it.Benifit to societyNew insights how immersive technologies can create new audience connections and means for artisits to express themselves and be included in society.
The Netherlands is facinggreat challenges to achieve (inter)national climate mitigation objectives inlimited time, budget and space. Drastic innovative measures such as floatingsolar parks are high on political agendas and are entering our water systems.The clear advantages of floating solar (multifunctional use of space) led to afast deployment of renewable energy sources without extensive research toadequately evaluate the impacts on our environment. Acquisition ofresearch data with holistic monitoring methods are urgently needed in order toprevent disinvestments.In this project 10 SMEs with different expertiseand technologies are joining efforts with researchers and four public parties(and 12 indirectly involved) to answer the research question “Which monitoringtechnologies and intelligent data interpretation techniques are requiredto be able to conduct comprehensive, efficient and cost effective monitoring ofthe impacts of floating solar panels in their surroundings?"The outputs after a two-yearproject will play a significant and indispensable role in making Green EnergyResources Greener. Specific output includes a detailed inventory of existingprojects, monitoring method for collection/analysis of datasets(parameters/footage on climate, water quality, ecology) on the effects offloating solar panels on the environment using heterogeneous unmanned robots,workshops with public & private partners and stakeholders,scientific and technical papers and update of national guidelines for optimizingthe relationship between solar panels and the surrounding environment. Projectresults have a global interest and the consortium partners aim at upscaling forthe international market. This project will enrich the involved partners withtheir practical knowledge, and SMEs will be equipped with the new technologiesto be at the forefront and benefit from the increasing floating solar marketopportunities. This project will also make a significant contribution tovarious educational curricula in universities of applied sciences.The Netherlands is facinggreat challenges to achieve (inter)national climate mitigation objectives inlimited time, budget and space. Drastic innovative measures such as floatingsolar parks are high on political agendas and are entering our water systems.The clear advantages of floating solar (multifunctional use of space) led to afast deployment of renewable energy sources without extensive research toadequately evaluate the impacts on our environment. Acquisition ofresearch data with holistic monitoring methods are urgently needed in order toprevent disinvestments.In this project 10 SMEs with different expertiseand technologies are joining efforts with researchers and four public parties(and 12 indirectly involved) to answer the research question “Which monitoringtechnologies and intelligent data interpretation techniques are requiredto be able to conduct comprehensive, efficient and cost effective monitoring ofthe impacts of floating solar panels in their surroundings?"The outputs after a two-yearproject will play a significant and indispensable role in making Green EnergyResources Greener. Specific output includes a detailed inventory of existingprojects, monitoring method for collection/analysis of datasets(parameters/footage on climate, water quality, ecology) on the effects offloating solar panels on the environment using heterogeneous unmanned robots,workshops with public & private partners and stakeholders,scientific and technical papers and update of national guidelines for optimizingthe relationship between solar panels and the surrounding environment. Projectresults have a global interest and the consortium partners aim at upscaling forthe international market. This project will enrich the involved partners withtheir practical knowledge, and SMEs will be equipped with the new technologiesto be at the forefront and benefit from the increasing floating solar marketopportunities. This project will also make a significant contribution tovarious educational curricula in universities of applied sciences.
